Experience this bustling city on the south coast of Morocco. Agadir is perhaps best known for its silky-soft sandy beach (there’s a whopping 10km of it to enjoy so you’re bound to find a spot!) and year-round sunshine. Most of the original city was destroyed in a huge earthquake in 1960, and what you see today is a modern resort that was built in its place, complete with trendy marina restaurants.
Beyond the beach you’ll still get a sense of the rich history on Agadir holidays; you’ll find the Kasbah Mosque and traditional Berber villages within easy reach. And don’t forget to pick up a souvenir at the bustling souk.
Things to do
For many visitors, holidays to Agadir are first and foremost about long, lazy days on the beach. And where better to soak up the North African sunshine than on a 10-km stretch of almond-coloured sands? It’s one of the best beaches in Morocco. When you’re ready to refuel, you can grab a bite to eat at a local stall; the freshly-barbecued fish is a must try.
If you’re looking for a livelier spot, do as the locals do and head to the Souk El-Had for a spot of shopping. Fragrant spices fill the air as you wander past mountains of plump dates. In the evenings, you can dine in one of the stylish restaurants overlooking the modern marina. Just sit back and enjoy the sunset as you sip a chilled glass of Moroccan white wine.
The beaches are Agadir’s main attractions and are said to be some of the best in Morocco. The 10km stretch of soft, golden sand runs into crystal clear waters, which have received Blue Flag status. Enjoy spending your days relaxing in the exotic weather on sun loungers and under parasols, with views of the shimmering coast. Take a refreshing break from the heat in one of the cafes and restaurants that line the palm tree fringed promenade.
History and culture
Agadir was traditionally a small fishing village, which is still rooted in its customs with a wild marine life, picturesque harbour and delicious seafood restaurants. Agadir was rebuilt after a devastating earthquake wiped out the whole city in the 1960s. The city was rebuilt a few miles south from its original place and features modern buildings, floral parks and wide grid-like streets, which are easy to navigate around than most Moroccan cities. However, the city hasn’t lost its traditional charm, with colourful souks, spas and mosques which can be explored.
Laid back nightlife
Enjoy the relaxed atmosphere in one of the many bars in Agadir. The nightlife is low key compared to the cosmopolitan Casablanca and Marrakech, but there’s enough to keep you entertained if you are after a relaxing break away. Enjoy an authentic Moroccan meal and a cocktail or two in one of the beachfront restaurants or try you luck in one of the vibrant casinos. Pay a visit to one of the bars or venues that often host live music and traditional belly dance performances.
More travel guides
We also have travel guides available for destinations, including: Marrakech | Marocco